Guides, articles and conversations to help you decide
Browse gated guides you can download, practical blog articles from the EngageRM team, and podcast episodes with practitioners across sport and entertainment.
Guides & Downloads
Practical guides and resources.
The Executive's Evaluation Framework: Choosing a CRM for Sport and Entertainment
A practical framework for evaluating CRM platforms in sport and entertainment, built for executives leading the decision.
Sponsorship Activation Benchmark Report 2026
Season Ticket Campaign Planning Template
Converting Unused Premium Inventory into Revenue
Articles
Practical thinking from the EngageRM team and guest practitioners.
EngageRM becomes the only Microsoft FastTrack Portfolio Partner in sport, strengthening its position as innovation leader
EngageRM is now the only sports technology company enrolled in Microsoft's FastTrack Portfolio Partner program, deepening its architectural collaboration with Microsoft.
Dear Leaders: Maximize your investment, nail your change management
EngageRM
May 25, 2023
The Personal Touch: How Hyper-Personalization is Reshaping Sport
Callum Chambers
May 11, 2023
Podcast Episodes
Conversations with practitioners across sport and entertainment.
The Global Sports Boom: 2023 the year of blank cheques and emerging tech | Eddie Fitzgibbon
Platforms That Power Communities: The Rabbitohs Impact Off the Field | Bryce Kellerman
The Godfather of NFL Video Production | Rob Alberino
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