Our top 5 stats from the Women's World Cup (so far)

EngageRM
EngageRM Team
October 14, 2026
3 min read

The 2023 Women's World Cup has broken records across the board — here are five stats that stood out.

A record-breaking tournament

England's Chloe Kelly struck the fastest penalty of the tournament so far at 69 mph, faster than the Premier League's quickest strike from the previous season. Australia's quarter-final against France drew 11.9 million free-to-air viewers — nearly half the country's population — while the Matildas broke their own domestic viewership record twice more along the way. Tournament attendance passed 1.7 million fans, already ahead of the previous Women's World Cup record of 1.35 million from 2015, making it the largest standalone women's sporting event ever held.

A digital-first experience

For the first time at a FIFA Women's World Cup, the tournament ran entirely paperless and cashless, with an in-depth app guiding fans through game day and Visa serving as official payment partner — a clear sign of where major live events are heading.

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