Clubs

Real results and expert insight for clubs

Case studies and articles on growing membership revenue, retaining fans and running a leaner commercial team, drawn from clubs already using EngageRM.

Related case studies

View all case studies

Clubs

Premium Hospitality

Essendon

1 platform

Replacing disparate corporate sales systems

End-to-end

Sales-to-fulfilment with no manual handling

Essendon centralised corporate sales, sponsorship and event management onto one platform, replacing manual processes with an automated, portal-driven sales journey.

Clubs

Premium Hospitality

Adelaide Football Club

Adelaide FC

Tight deadline

Live before the new season, at a new venue

Higher

Conversion of members and corporate sponsors

Under a tight deadline ahead of a new venue and season, Adelaide FC replaced manual processes with a single CRM for corporate hospitality, sponsorship and reporting.

Clubs

Premium Hospitality

Carlton Football Club

Carlton

8 areas

Of the business unified onto one platform

Daily sync

Membership data flowing in from Archtics

Carlton unified stakeholder management, membership, sponsorship, events and customer service into a single Dynamics 365 platform across a complex, multi-revenue-stream business.

Related blog articles

View all blogs
Partnerships

EngageRM Announces Acquisition of Power'd, Enhancing Fan Engagement Solutions

EngageRM

·

October 14, 2026

Partnerships

EngageRM becomes the only Microsoft FastTrack Portfolio Partner in sport, strengthening its position as innovation leader

Ned Coten

·

October 14, 2026

Partnerships

EngageRM and Solgari Partner to Bring Voice and Digital Engagement to Sports in Dynamics 365

EngageRM

·

October 14, 2026

testimonials

What our customers say

2k+

Trusted users

$2.4B+

Revenue managed

200+

Clubs & venues

14 sports

Across 3 continents

LA Clippers logo

Tricia Teschke

Director, Marketing & Brand Strategy

This is beautiful! What a wonderfully clear approach. Thank you so much for the support on this, you are cutting our team's workload in half with this automation. I'm so thrilled to do more of this automation across all campaigns moving forward, and we will continue to learn the tool so it's not always on you.

Andres Alvarez

Head of Sales

We love working with the team at EngageRM. We've had a long-held ambition to align our sales process and to be able to report in real time on exactly where we are. EngageRM has helped us to do this, and we've learned so much from the team along the way.

Rey Sumaru

GM, IT & Innovation

EngageRM have a great platform, but they consistently back it up with outstanding customer service. The team worked over the Christmas break to make sure we were ready, no matter what happened.

LA Clippers logo

Charles Sims

Head of Technology

The time we have spent with EngageRM completely obliterated the work we had done in the previous six years of clunky technology. Now we have something very special to achieve the outcomes we need.