RESOURCES

Guides, articles and conversations to help you decide

Browse gated guides you can download, practical blog articles from the EngageRM team, and podcast episodes with practitioners across sport and entertainment.

On this page

Guides & Downloads
Articles
Podcast Episodes
The Engage Academy
Support Portal

Guides & Downloads

Practical guides and resources.

The Executive's Evaluation Framework: Choosing a CRM for Sport and Entertainment
Guide
CRM Strategy
Featured

The Executive's Evaluation Framework: Choosing a CRM for Sport and Entertainment

A practical framework for evaluating CRM platforms in sport and entertainment, built for executives leading the decision.

PDF
·
January 15, 2026
View Resource
FILTER:
All
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Sponsorship Activation Benchmark Report 2026
Report
Partnerships

Sponsorship Activation Benchmark Report 2026

PDF
·
August 31, 2026
View resource
Season Ticket Campaign Planning Template
Template
Season Tickets and Membership

Season Ticket Campaign Planning Template

XLSX
·
August 31, 2026
View resource
Converting Unused Premium Inventory into Revenue
Guide
Premium Experience

Converting Unused Premium Inventory into Revenue

PDF
·
August 31, 2026
View resource

Articles

Practical thinking from the EngageRM team and guest practitioners.

Partnerships
Featured

EngageRM becomes the only Microsoft FastTrack Portfolio Partner in sport, strengthening its position as innovation leader

EngageRM is now the only sports technology company enrolled in Microsoft's FastTrack Portfolio Partner program, deepening its architectural collaboration with Microsoft.

Ned Coten
·
October 14, 2026
Read Article
FILTER:
All
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
CRM Strategy

AI and the Future of Work -- A Measured Transformation | Part 3

Ned Coten

·

March 18, 2025

Read Article
CRM Strategy

AI for Scientific Discovery -- Microsoft's Vision for the Future | Part 2

Ned Coten

·

March 11, 2025

Read Article
CRM Strategy

Microsoft's AI Strategy -- Copilot, AI Infrastructure, and the Fast-Follower Challenge | Part 1

Ned Coten

·

March 4, 2025

Read Article

Podcast Episodes

Conversations with practitioners across sport and entertainment.

FILTER:
All
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
CRM Strategy
Ep.
1
·
30 min

Taking College Basketball Around the World | Lea Miller-Tooley

- Her creation Battle 4 Atlantis, one of the biggest and most successful early season men’s Division 1 college basketball tournaments - Discusses her ground-breaking NIL deal with Peacock Sports - How she brokered content deals with the likes of ESPN and NBC - The power of staying cool, calm and collected when taking college teams across the world

Play episode
Logo text reading 'The Engage Academy' with the tagline 'Learn and Engage' below it.

The Engage Academy

Online training to help your team get the most out of EngageRM.

Self-paced courses, a skills passport, and a resource library — all in one place, available any time to EngageRM customers and their teams.

CONTACT TEAM FOR ACCESSOPEN THE ACADEMY

Access is available to EngageRM customers.

Training Library

Browse the full course catalog and enroll any time. Courses are organized by product area so teams can find what's relevant quickly.

My Training

Track progress across enrolled courses and resume exactly where you left off. Individual learner dashboards keep everyone accountable.

Skills Passport

Earn completion certificates, upload external qualifications, and download a consolidated PDF report of your team's credentials.

Need support?

Existing customers can raise and track requests in the Support Portal.

GO TO SUPPORT PORTAL