EngageRM amplifies dynamic new capabilities for AFL clients

EngageRM's latest AFL Partner Day gave club executives a digital walkthrough of new platform capabilities, from partner deal management to community portals.

"There have been so many important additions to the platform over the past couple of years, as well as with the company itself, which has grown considerably," said EngageRM Dynamics 365 Senior Consultant Vicky Watt.

The partner deal solution, which quantifies multi-year partnership agreements with automated quote-building and escalator calculations, generated particular interest, alongside membership data integration and the community portal used for registrations and donations. Several clubs also asked about NFTs, and multiple have registered interest in specific features since the event.

Given the strong response, EngageRM is hopeful of running more Partner Days with clients in future.